The Zapper Group recently launched a new online inspiration magazine about winter sports – SnowZapper. With over 80 ski resorts around the world featured, SnowZapper offers a broad variety in guides, blogs and tips for snowboarders and skiers alike. The online magazine combines useful information about snowfall, slopes, lifts and ski resorts with inspirational lifestyle blogs and tips concerning restaurants, bars, supermarkets and excursion possibilities. With the launch of SnowZapper we have added a new travel content platform to our portfolio, offering destinations and travel brands new opportunities to achieve increased exposure and promotion possibilities.
Focus on winter sports lifestyle
Apart from practical information about skiing destinations, SnowZapper has a strong focus on the winter sports lifestyle as a whole. Its goal is to inspire readers about known and lesser known destinations such as non-European ski resorts. Additionally blogs and news updates are published.
With this new online content platform all about skiing and snowboarding, we not only inspire travellers about possible destinations, but have created an opportunity for tourism boards, travel brands and tour operators to advertise their destinations and products directly to the target audience.