Good news arrived this morning at our office in Amsterdam: yesterday, the Alto Awards Gala took place in Banff National Park, Alberta and our created, developed and executed 2017/2018 “Sneeuwzeker Deals” campaign won the award for “Marketing Partnership Excellence”. Zapper PR worked together in this project in great collaboration with KLM, Edmonton International Airport, Edmonton Tourism, Tourism[…]
This week, our new project for the city of Kassel has started! Via different travel bloggers in the Netherlands, we share the story of the German city Kassel during summer time.
One of Zapper PR’s much used online marketing techniques is the use of advertorials to spread the preferred message via travel bloggers to the target audience. One of those partners is KLM. Together with the Dutch airline we recently promoted two destinations on the Dutch and German market: St. Petersburg and Windhoek (Namibia). Sponsored articles[…]
Air Mauritius starts operations to Amsterdam, as from 26 March 2018, with two weekly flights on Mondays and Fridays. A third weekly flight will be added on Wednesdays in July and August. The flights will be operated under the collaborative agreement between Air Mauritius and KLM Royal Dutch Airlines. KLM kicked off these joint operations[…]
The Zapper Group recently launched a new online inspiration magazine about winter sports – SnowZapper. With over 80 ski resorts around the world featured, SnowZapper offers a broad variety in guides, blogs and tips for snowboarders and skiers alike. The online magazine combines useful information about snowfall, slopes, lifts and ski resorts with inspirational lifestyle[…]
As you could read in this article we opened our very own CityZapper Pop-Up Store in the center of Amsterdam. The focus of this store was to give cities around the world the possibility to create visibility in the store via product placement, video’s, (networking) events and other PR activities. One of our partners during[…]
From the 13th of September until the 8th of October 2017 we opened our own Pop-Up Store with our brand CityZapper. The pop-up could be found on the Haarlemmerdijk 41, right in the centre of Amsterdam. So during this month CityZapper was not only visible online, but also offline, with the CityZapper Pop-Up Store in Amsterdam. During these[…]
For several years we have done activities to make Norway – and especially Geilo – more top of mind with Dutch consumers when it comes to wintersport. Since Geilo is developing quickly, Christian and I decided it was time to get some new inspiration, and so we did from 19th till 21st of April 2017.[…]